In the Realm of Chinese Technology Companies

Short on time? Download the original PDF HERE and review it at your convenience!

‍

Table of Contents

‍

1. Executive Summary: BYD Leads Mentions, While Lenovo Ushers Engagements

2. BYD: Blade Battery and Good Performance Sees Surge

3. Lenovo: Products Propel Peaks

4. Haier: Features Cause Spikes

5. Tech Titans: Top Organisations Across the Companies

6. Igniting Sentiments: Considering the Operating Costs

‍

1. Executive Summary: BYD Leads Mentions, While Lenovo Ushers Engagements

Chinese technology companies continue to emerge as some of the top drivers of innovation and manufacturing. As it continues to shape various sectors, Truescope delved into the Chinese technology industry from 23 Dec 2024-23 Mar 2025. The deep dive highlighted prominent companies such as Build Your Dreams (BYD), Lenovo, and Haier.

Electric vehicle manufacturer BYD led the SOV with 39.6%. On the other hand, consumer electronics manufacturer Lenovo occupied 34.1%, while home appliance brand Haier garnered 26.3%. It can be noted that Lenovo’s Legion Pro 5 received most Social Engagement (584,961 Social Engagements). On the other hand, the brands were prominently conferred about in online news channels (81.7%).

Positive sentiments were predominantly fuelled by marketing, partnerships, and customer satisfaction. Meanwhile, negative sentiments were mostly driven by alleged poor employee relations, possible product defects, and operating costs.

‍

2. BYD: Blade Battery and Good Performance Sees Surge

BYD received 2,941 Mentions and 60,647 Social Engagements. The EV manufacturer saw a spike in Volume on 7 Jan 2025, 9 Jan 2025, and 24 Jan 2025. On the other hand, it saw a surge in Social Engagement on 18 Jan 2025, 15 Feb 2025, and 24 Feb 2025.

‍

3. Lenovo: Products Propel Peaks

Lenovo garnered 2,538 Mentions and 1,567,817 Social Engagements. The multinational technology company peaked in Volume on 8 Jan 2025, 15 Feb 2025, and 5 Mar 2025. Meanwhile, it reached its highest Social Engagement on 11 Jan 2025, 12 Feb 2025, and 7 Mar 2025.

‍

4. Haier: Features Cause Spikes

Haier gained 1,957 Mentions and 480,296 Social Engagements. The global home appliances provider garnered the most number of Volume on 31 Dec 2024, 1 Mar 2025, and 9 Mar 2025. Subsequently, it amassed the highest number of Social Engagements on 27 Dec 2024, 28 Dec 2024, and 14 Feb 2025.

‍

5. Tech Titans: Top Organisations Across the Companies

‍

6. Igniting Sentiments: Considering the Operating Costs

Marketing: Favourable mentions were driven predominantly by yoga practitioner Dawn Sim featuring the BYD e6 in her Instagram post. Netizens expressed interest over the vehicle, considering the purchase of it. Neutral mentions were brought about by Lenovo featuring the Legion Pro 5 in their Instagram.

Partnerships: Positive sentiments can be attributed to Lenovo’s partnership with TP, which would reportedly provide project mentorship for members of the Singapore Manufacturing Federation and various companies. Neutral mentions were fuelled by Grab and BYD’s partnership to expand EV fleets across Southeast Asia.

Customer Satisfaction: Positive mentions were primarily driven by netizens calling Haier’s T-Door Refrigerator a “good product”. Mixed mentions stemmed BYD launching a fast-charging EV systems.

Operating Costs: Mixed sentiment can be attributed to Lenovo’s announcement that it will move its laptop manufacturing capacity to India in the next three years. Neutral mentions were driven by reports of Haier looking at making products in India for export to the US. Meanwhile, negative mentions were driven by BYD’s consideration of expansion to Thailand due to the trade war initiated by President Donald Trump’s administration. There were concerns of locals being displaced due to the presence of foreign companies in the country.

Employee Relations: Mixed mentions can be attributed to calls for Haier Appliance Park to cancel the third shift of production on 5 Jan 2025 due to inclement weather. On the other hand, BYD faced controversy after a task force led by Brazilian prosecutors reportedly rescued 163 Chinese nationals working in “slavery-like” conditions at a construction site for a BYD EV factory.

Product Defects: Negative mentions were fuelled by Lenovo, after a woman suffered burns from her Motorola phone exploding in her back pocket. It was reported that Motorola has contacted the woman to investigate the cause of the fire.