The stakes are high in the world of government, where your customers are citizens, and all eyes are on you.
Staying ahead of the conversation in order to control the narrative is crucial for effective government communications. But how can you be sure you’re reading the media accurately at speed, and not missing something critical? And who has the time to constantly source information, filter out the irrelevant data and monitor media outlets in a never-ending news cycle?
When protecting your organization’s reputation or managing an issue, you need to understand media sentiment quickly and accurately. Truescope provides story and entity sentiment scores that assess positive, negative, and mixed elements to help you interpret tone correctly and see your world more clearly.