Truescope / Industry


Brand awareness, customer perception, and market trends are just a few of the things you need to keep in motion simultaneously when managing a marketing portfolio.

And with several clients on the books, you certainly don’t have the time to manually source data to inform your campaigns. Automating this process is not only possible with Truescope, it’s your most powerful advantage when it comes to focusing on doing what you do best.

Boost your brand
What if you could capitalize on the social media discussions that are already happening about your brand? Or quickly course-correct if your campaign isn’t resonating on social platforms quite as you had hoped? Truescope analyzes millions of data sources so that you can get instant and accurate information about how your brand is presented, shared and perceived across all types of media. With real-time sentiment analysis and automated, easy-to-understand reports, you can quickly identify what’s working and what isn’t. So you can stay one step ahead, make informed decisions, optimize your marketing strategies, and see your world more clearly with almost effortless ease.
Track key trends
Trend tracking helps you to see your world more clearly than ever. Be the first to know how customers are reacting to news, brands and products in your industry and area. Stay ahead of crises, capitalize on your competitors’ mistakes, and keep up with all relevant influencers and trend-setters. With filtered data delivered straight to your dashboard, you’ll never miss an opportunity to shine.
Outshine the competition
Whatever the industry, it’s not enough to just know what you’re doing and saying. To grow your market share, you need to thoroughly understand your position within that market. Identify your competitors, what they’re saying, how they’re saying it, how they are perceived by consumers, and how you appear in comparison with constant, filtered and actionable insight. 
The key solutions and features to make your world clearer
Comprehensive Data

Truescope’s comprehensive highly accurate data gives you the confidence that everything is being monitored across mainstream and social media sources, so you get the full picture. And we’re continually adding new sources

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Sentiment Analysis

When protecting your organization’s reputation or managing an issue, you need to understand media sentiment quickly and accurately. Truescope provides story and entity sentiment scores that assess positive, negative, and mixed elements to help you interpret tone correctly and see your world more clearly.

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Easy-to-build Ddashboards put you in the driving seat. Filtered data, visualizations of key metrics, actionable insights, all delivered in a real-time media analysis dashboard you can customize. Create as many as you need and pull highlights directly into reports to demonstrate impact and save time.

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Invest in a media intelligence service that will make your world clearer!

Truescope delivers comprehensive media monitoring and media analysis across all media types. Truescope has become the media monitoring service clients now use to see their communications world more clearly.
No Limiting Restrictions: Truescope doesn’t limit clients to a fixed number of searches or users and allows subscribers the ability to build their own queries for real-time results.
More Results / Less Noise: Our comprehensive approach to monitoring all media, from online news and social media, to traditional print and broadcast media, delivers a uniquely integrated solution for our clients.
Brand Tracking or Reputation Management: Regardless of your mission, Truescope provides the flexibility, tools and media analytics to meet all applications for public relations and corporate communications.
Customized Dashboards and Reports: By using the latest technology in the industry, Truescope lets you see your world more clearly.
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